Rather than use a trademark symbol with every occurrence of a trademarked name, we use the names only in an editorial fashion and to the benefit of the trademark owner, with no intention of infringement of the trademark. ISBN 978-1-4461-0853-6 Printed and bound in the United States of America Trademarked names may appear in this book. No part of this work may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval system, without the prior written permission of the copyright owner and the publisher. Salesforce Handbook Copyright © 2010 by Jeff Douglas and Wes Nolte All rights reserved. It's the ‘I've got Salesforce, so now what’ guide to applying the power of the cloud to real business situations and making the most of your Salesforce investment.” Jeff Grosse Founder, & The Salesforce ChannelĪ newcomer’s guide to building applications on and the platform Jeff and Wes provide information and instruction that's not only easy to grasp but the kind of things that will make you a hero in your organization. It should be a part of any discussion on 101.” David Schach President, X-Squared On Demand “An essential guide to from honing the skills you already have to stretching you to try things with Salesforce you thought ‘only developers’ could do. The handbook provides a bridge from administration to development for Salesforce CRM power users, and introduces the platform to novices. “The handbook is an excellent resource for the administrator seeking to improve skills and for the beginning developer, whether a trained programmer or an administrator. A book you can't afford not to have!” Joel Dietz CEO, Titania, Inc.
“Indispensable resource that skillfully explains the advantages of cloud computing, provides best practice for coding in the cloud, not to mention provides many great tips and recipes that will keep even seasoned developers continually coming back for more.
For new and experienced developers alike, this book is a 'must have'.” Scott Hemmeter Owner, Arrowpointe Corp. Jeff and Wes describe routines and strategies most needed in Enterprise development.” Kyle Roche President & CEO, Isidorey Cloud Solutions “The Salesforce Handbook is priceless.
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To have their knowledge captured in a single, thorough reference is simply awesome.” Mike Leach Business Applications Development, Facebook “The Salesforce Handbook is an essential reference tool for any developer, whether you're a seasoned pro or a beginner. It's a definite asset to any new administrator or developer.” Ron Hess Developer Evangelist, “Online searches for Salesforce related topics will inevitably lead you to Wes or Jeff's blog. A must read!” Jon Mountjoy Community Manager & Editor-In-Chief, “The Handbook provides a broad, high-level view of the platform with all of the information you need to get started. Jeff and Wes spend their days building awesome applications on the platform, and this experience and skill is very apparent throughout the book. In my opinion it's a must have for any admin!” Mike Gerholdt Popular blogger /Certified Advanced Administrator “This is a pragmatic and clear guide to using and building applications in the cloud.
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It's well written and really is the perfect fit between the Dummies series and Visualforce guides. But I started to expand my knowledge the minute I began reading this book. They just made my job so much easier!” Quinton Wall Developer Evangelist, “This book is great! I've been a Salesforce Admin for over 4 years and I thought I knew a lot. The Salesforce Handbook is as close as you can get to bottling the combined experience of Jeff and Wes into a book designed to get new developers building apps in no time. Jeff Douglas and Wes Nolte, are two of the communities most active and respected members.
“The community is the best resource for anyone wishing to learn more about the platform. Community Praise for the Salesforce Handbook